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bamboo craft

Craft Cluster Initiative  |  Jhabua, MP

This Craft Cluster Initiative takes us to the Jhabua tribe in the heartland of India. Exploring the bamboo craft and the products led to a fascinating journey of creating a brand identity and its collaterals.

 

Interacting with the tribals made us understand the finer details of their crafts, their raw materials and their final range of products.

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Assorted collection of the price tags for their products